Posts Tagged ‘Goodreads’

Getting the Most Out of Goodreads: Linking Other Social Media Accounts

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According to Goodreads,  almost 117,000  authors have joined the Goodreads Author programs. So how do you stand out among so many? Combine your social media forces to work in your favor.

In our previous posts, you’ve learned:

Now it’s time to expand your social networking and reach out to the rest of the world. Okay, realistically, how about we just start with Facebook?


You may have noticed that you can sign up for Goodreads with your Facebook account. When you sign up with Facebook, or when you connect your Goodreads to Facebook afterwards, Goodreads gives you the option to auto-post your Goodreads activity directly to Facebook.

Like any app that uses Facebook, Goodreads can get a bit “over enthusiastic” about posting on your wall—and you may never even realize it. So I would suggest disabling the “auto-post” feature and just share your reviews, giveaways, etc. manually.

As a side note, having a Facebook fan page the readers can “like” gives you a platform to promote yourself. Remember our discussion about Fans vs Friends in our last post? The same applies to a Facebook fan page. You can’t keep up a personal relationship with all of your fans (you are only human after all), so a fan page gives your readers a way to keep updated on your books and author news. But, alas, I digress. This post is about Goodreads, so let’s get back to it.


The Goodreads Author program gives you a blog when you sign up, but you may already have a blog. So Goodreads allows you to stream your blog posts from your website through your Goodreads blog; you only have to write your posts once to reach two websites. Pretty neat? I would say so.

Write reviews on your blog? Well, you can also have the book reviews that you write on Goodreads appear auto-post onto your blog. If you regularly post other book reviews on your blog, this is definitely a feature worth looking into.

goodreads widgetWidgets

A widget is a little device that you can place on the side of your blog—follow buttons, mini Twitter feeds, a book shelf from Goodreads—widgets come in all shapes and sizes. Widgets can get really complicated really fast. Fortunately, Goodreads foresaw your need and gives you several different shapes and sizes to fit the style of your blog.

By placing a Goodreads widget, or badge, on your blog, you give your readers another chance to connect with you, to go look at your profile, and, most importantly, see the books that you’ve written. Everything always points back towards your work.


You can also connect your Goodreads updates to Twitter. Goodreads will auto-post (auto-tweet?) your Goodreads activities—reviews, books read, etc.—straight to Twitter.  Again, this gives your readers another chance to connect with you and be exposed to your work.

All of these social avenues may seem overwhelming, but don’t worry! You don’t have to do them all. Just start with the social media accounts that you have. Don’t have a blog but love Twitter? Then start with Twitter. Every little step towards marketing yourself well is a step in the right direction.

Hopefully these past few weeks have helped you get your feet wet in the world of Goodreads self-promotion. If you have any other questions, please leave a comment below or contact us Twitter @AmbassadorIntl

Getting the Most Out of Goodreads: The Dos and Don’ts of Interacting with Readers

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Remember those 25 million readers using the social media platform Goodreads we talked about earlier? Now that you’ve joined the Goodreads Author program and have learned to get your books out there, it’s time to discuss interacting with those readers—just not all of them at once.

Update Your Profile

Think of your Goodreads profile as your introduction to your readers. You want to give them the basics—where you live, if you have pets, kids, etc.—but you also want to seem like a fun and interesting person. Avoid just giving a list of facts about yourself. Instead, present your bio in a unique way that tells the reader just as much about yourself as the facts you give.

Also, update your picture and give your personality a “face.” Try to use the same picture that you use on the back of your most recent book and other social media profiles. This cuts down on the confusion, especially if there is another writer out there with your name.

Goodreads Joanie BruceFans vs. Friends

A fan is a person who follows you and wants to receive updates, similar to “liking” a page on Facebook. A friend is a person that you have gotten to know personally, whether online or in “real life,” like Facebook friends. You want more fans than friends. Since you have a limited amount of time to invest, you can only keep up so many relationships. But a fan doesn’t ask you to feed her dog while she’s gone or to be her bridesmaid. They just like your books and want to know more about them and more about you.

Most authors provide a way just for fans to contact them, maybe a special email or mailing address. This way, you can interact with your fans, but don’t feel obligated to attend so many weddings.

Goodreads Mississippi NightsDon’t Comment on Reviews

Yes, it may be a struggle. You worked on your book for so long and want to thank that reader for their kind words, but resist the temptation. An author needs to keep a low-key presence on review boards, which includes bad reviews too. Every book gets some bad reviews, but don’t retaliate. Instead, respond with silent grace. These reviews, and your reactions, are public for anyone and everyone to see. One bad reaction from an author can cause a reader (or readers) to hate that author’s work for a lifetime.

By keeping your presence off review boards, you give readers the opportunity to review without fear of author reaction. These reviews are more honest and usually encourage readers to review your book even more.

On rare occasions, if a particular positive review knocks you off your feet, and you are in awe, filled with thankfulness, I would suggest sending that reader a one-on-one message. It’s private, so you stay out of the public eye, but you  can also show appreciation for that excellent review.

Don’t Join Groups Just to Promote Your Book

Think of it like going to a book club meeting, and Jane Smith comes up and says, “Hi! I’m Jane. Here’s my new book!” Every time you try to suggest that she actually talk about that month’s book, she just keeps chattering away about her own work. Narcissistic, right?

So as an author, when you join a group, follow the rules and discuss with them. Eventually, you may have a chance to talk about what you are working on, but be delicate. You don’t want to be just another Jane Smith.


Well, there you have it. The basics of author and reader interactions. If you have any additional questions not answered here, please comment below or contact us on Twitter @AmbassadorIntl. And don’t forget to check out the giveaway Ambassador is currently running on Goodreads. Enter to win one of five copies of Willing to Die by John Muntean:

Goodreads Book Giveaway

Willing to Die by John Muntean

Willing to Die

by John Muntean

Giveaway ends July 23, 2014.

See the giveaway details
at Goodreads.

Enter to win

Next week, we’ll give you some tips and tricks for using Goodreads with your Facebook and Twitter accounts. Until then, enjoy your new knowledge of Goodreads!

Getting the Most Out of Goodreads: Creating Book Buzz

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More than 25 million people are members of the social reading platform Goodreads. According to the site, every second four books were found on the site. For authors working to promote their books, Goodreads should not be ignored! In our last post, we discussed the benefits of becoming a Goodreads Author. Today’s hot topic: using Goodreads to get readers excited about your book.

How Can You Create Reader Interest?

All authors want people to read and love their books, but if readers don’t know a book exists, they won’t read it. So authors need to spread the word, marketing their own books. Using the Goodreads Author Program, authors have plenty of options to spread the word and express their creativity.

Goodreads carrie dawsReviews

The best way to promote any book is to get reviews. There are already more than 29 million book reviews on Goodreads. Reviews and ratings provide the standard from which browsers judge your book. Most people choose books based on the recommendation of someone else—even if that person is a complete stranger. Every giveaway, promotion, and update should all be aimed at getting readers to talk about your book and to generate reviews.

Goodreads sherry gareisReview and Rate Other Books Besides Your Own

Readers love to know what their favorite author thinks about other books. Some authors have large “recommended reading” lists, but Goodreads makes recommending books a bit easier. As a Goodreads Author, you are also a Goodreads user. So rate away! Review books and tell your readers why or why not you would recommend this book. Readers will begin to trust your judgment and, by extension, your books.


Listing ARCs (advanced reader’s copies) as giveaways on Goodreads is a great way to generate pre-launch buzz. Readers who have never heard of you before may receive your book and become a fan for a lifetime. Okay, that’s a best case scenario, but you get the idea—the more people that know about your book, the better. Check out the giveaway Ambassador is currently running on Goodreads and enter to win one of five copies of Willing to Die by John Muntean:

Goodreads Book Giveaway

Willing to Die by John Muntean

Willing to Die

by John Muntean

Giveaway ends July 23, 2014.

See the giveaway details
at Goodreads.

Enter to win

According to Goodreads, “an average of 825 people enter to win any given giveaway.” That’s a lot of traffic for your book! Even if most of the readers don’t win your book, they are still exposed to your work. Either way, giveaways can be a very effective tool.

Other Ways to Promote your Books include:

  • Posting videos, such as an interview or video blog
  • Creating Quizzes
  • Updating events, such as book signing or appearances
  • Participating in book groups


Now that you know how to reel readers in, next week, we’ll discuss author and reader interaction. Interacting with readers can be both fun and a bit tricky. What should you do if you get a bad review or a bad rating?  Want to ask a question about Goodreads? Comment below or ask Ambassador on Twitter @AmbassadorIntl.


Getting the Most Out of Goodreads: Aiding Authors in Shameless Self-promotion

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Since its launch in 2007, Goodreads has grown to over 25 million users discussing, sharing, and reading over 750 million books. That’s a lot of people who could be buying your book. But where to start?

Why Goodreads?

Free Marketing. Two magical words that every author loves to hear. In the world of shameless self-promotion, authors have a steep job ahead of them, so a little free marketing can go a long way. Social media websites, like Twitter and Facebook, make promoting more simple, but Goodreads specifically focuses on making an author’s life easier.

The Author ProgGoodreads-Logoram

Goodreads created a program just for you, the author. Besides being a popular information hub for obsessive bibliophiles and casual readers alike, Goodreads treats authors like a VIPs, giving them special tools geared towards helping them sell their books. These tools and features are part of the Goodreads Author Program.

The Author Program allows you to

  • Hold giveaways
  • Blog and let your readers the latest news
  • Start a featured author group for yourself so readers can discuss your books
  • Upload videos
  • Edit your books’ information and upload covers etc.

These special privileges, and a few others, help you communicate with your readers and create a following. The more people that know about your books, the better your books will sell.

How to jsign Upoin:

  • Sign up or Sign in. If you don’t already have an account, you can sign up through Facebook , or you can sign up with just your email. If you already have an account, make sure you’re signed in.
  • Search for your book. The author program is for authors who have already been published or are currently being published. Once you have found your book, click on the author name (yours), and you should be taken to the author page.
  • Scroll down to the bottom of the page. Click on the “is this you?” link and join as a Goodreads Author.

Over the next few weeks, we will discuss:

  • How to better promote your books using the Goodreads Author Program
  • How to use Goodreads with Twitter and Facebook
  • Author and Reader Interaction: The Do’s and Don’t’s

In the mean time, look around on Goodreads, become friends with Ambassador International and enjoy your new VIP status–you’re a Goodreads Author.

Six Christian Authors on Goodreads

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There’s a social network for everything, and for book lovers, the biggest one around today is This online community allows readers to make friends, review books, and join groups. Readers also get the chance to connect with some of their favorite authors. Wondering who to follow? Here are six amazing Ambassador International authors  on



Art Adkins
Art is the bestselling author of the Slade Lockwood series, which follows the adventures of retired LAPD officer Slade Lockwood. Art lives and works in central Florida, where he works as a Lieutenant on the Gainesville Police Department. Follow Art Adkins on Goodreads.




Hailing from Mississippi, D.M. Webb is the author of Mississippi Nights, which follows the story of two brothers dealing with tragedy. Webb is a member of American Christian Fiction Writers (ACFW). She lives in Mississippi with her two sons and a variety of pets. Follow DM Webb on Goodreads.



EJElizabeth A. Johnson

After being diagnosed with Wegner’s Granulomatosis, a rare disease, in 2007, Elizabeth A. Johnson was given a chance to take advantage of her passion for writing. Her book, Touching the Hem, teaches readers how to deal with suffering and maintain a strong relationship with God. Johnson lives in South Carolina and writes her blog, DogFur and Dandelions. Follow Elizabeth A. Johnson on Goodreads.



JMJeff Miller

Both a businessman and a writer, Jeff Miller has written The Secret of Nexus, which tells the story of a man struggling to navigate the conflicts that arise within a successful business. In his own life, Miller lives with his wife and children in Indiana and helps lead his family businesses. Follow Jeff Miller on Goodreads.



JFJennifer Freitag

With inspiration coming from greats like C.S. Lewis and Rosemary Sutcliff, Jennifer Freitag is following in their footsteps. Her first novel, The Shadow Things, is a mix of both fantasy and historical fiction. Freitag lives in South Carolina with her husband and two cats, where she spends much of her time reading and writing. Follow Jennifer Freitag on Goodreads.



SHSimeon Harrar

Growing up as a missionary, Simeon Harrar is now a full-time seminary student and hopes to work someday as a church planter. His first book, Finding Tom, tells the story of a young man trying to move past the conflict of both his hometown and college life. Harrar lives in Pittsburgh with his wife. Follow Simeon Harrar on Goodreads.